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Vpon Leverages 3+1 Data Analytic Strategy to Assist Companies in Developing Omni-business after the COVID-19 Pandemic
August 10, 2020 – Taipei
Vpon leverages 3+1 data analytic strategy to assist companies in developing omni-business after the COVID-19 pandemic.
▍Highlights of the article:
1. Vpon is determined in assisting brands and clients in acquiring 3 (mobile, consumption, and profile) data +1 (travel retail) data to enhance their data usage capability and to accelerate their digital transformation.
2. With Vpon’s support in analyzing consumer behaviors and delivering precise ad targeting, Adidas HK has significantly improved its customer engagement rate by 150%.
3. Vpon provides omni-channel data solution utilizing online, offline, O2O, and travel retail data to help maximize client’s business value.
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Full article by Business Next (Chinese version): https://www.bnext.com.tw/article/58763/vopn